Pegujo Capital × Turbotic
Saving 10 Hours Per Week with Intelligent Automation
How a boutique debt advisory firm eliminated manual meeting work and refocused on what matters — client conversations.
About Pegujo Capital
Boutique advisory, global reach
Pegujo Capital is a boutique advisory firm specializing in debt financing. The company helps businesses raise capital through lenders rather than equity investors. The team brings banking experience from London, New York, and Stockholm.
Meetings are central to their daily work, with up to 20–30 meetings taking place every week.
"We often have five to ten meetings per day, sometimes up to 20–30 per week."
— Per Hjortsberg, Pegujo Capital
01 — The Challenge
Administrative burden after every meeting
Before implementing Turbotic, every meeting created additional administrative tasks. This work often happened between meetings or after the workday, creating a growing burden that pulled focus from client conversations.
Manually writing and distributing meeting notes after every call
Tracking follow-ups across 20–30 meetings per week
Time lost on repetitive admin instead of high-value advisory work
No structured system for capturing decisions and action items
02 — Why Turbotic
A platform, not just a point solution
The team initially evaluated tools designed only for meeting transcription and summaries. However, they chose Turbotic because it offered a broader automation platform capable of supporting multiple workflows across the business.
- Automated meeting summaries and documentation
- AI-powered note-taking replacing manual effort
- Automatic follow-up task generation
- Consultancy-supported implementation approach
- Platform extensible to future automation use cases
"We initially looked at tools that only solved the meeting problem. But Turbotic offered something broader — a platform that could support many automation use cases."
— Per Hjortsberg
03 — The Results
Small automations, large impact
With Turbotic automating meeting summaries, documentation, and follow-ups, the team no longer needs to capture everything manually during conversations.
10h
Saved per week
20–30
Meetings per week
100%
Meeting notes automated
0
Manual follow-up tasks
"The biggest difference is that we can focus entirely on the discussion instead of writing notes."
Per Hjortsberg
Pegujo Capital
04 — Implementation
Quick onboarding, lasting results
As a lean advisory firm, Pegujo Capital preferred a consultancy-supported implementation approach where automation experts help design and implement workflows. The first automation workflows were implemented together with Turbotic consultants.
"Onboarding was quick and easy. Any delays have been on our side rather than Turbotic's."
— Per Hjortsberg
05 — Looking Ahead
Expanding automation across the business
Following the success of meeting automation, Pegujo Capital is exploring additional automation use cases with Turbotic to reduce operational overhead and focus more time on high-value advisory work.
HubSpot CRM automation
Prospect data enrichment
Lead qualification & scoring
High-potential prospect identification
Ready to reclaim your time?
Discover how automation can eliminate administrative work and let your team focus on what matters.
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Enforcement begins 2 August 2026